Designing an Esting

For our eSting we would like to create a short about a Lego man trying to make his way through an obstacle course. This is then going to end in him splatting on the E4 logo at the end.  The genre we are aiming for is action/comedy, the comedy coming in when he splats at the end. The target audience we would like to aim at will be teenagers to young adults, mainly male with a middle to lower class background. This is because this group of people will be the ones that stereotypically will have played with Lego in their childhood which will help them enjoy our eSting.

The content of the eSting will feature the man jumping over various obstacles made out of Lego. This will then ultimately lead to the end of the course where he will climb some stairs, similar to Mario, and try to jump out of the course. This will then lead to him splatting on the logo allowing the end of our eSting to feature the logo on screen. The music we use will need to be very upbeat and fast paced in order to match well with the narrative. The other thing that will be important for the eSting will be the sound effects, these will need to seem realistic but humorous at the same time, as after all we want the video to feel comedic and serious at the same time.